A good page rank in the search engine lists is one great reason to start writing articles. With a good page ranking, you can get a lot more traffic by simply being at the top of the list. Let’s face it, you probably don’t have a lot to work with in terms of a marketing budget; article writing is the best, and actually the most effective way of doing so without needing a lot of money for advertising.
Traffic is great, but qualified traffic is way better. The difference between these two types of traffic could mean the difference between success and failure for a home-based business. As an example, say your site is selling hand crafted candles and two customers happen to come by your page, one from a link on a nutrition site and the other from a site dedicated to selling candles. It’s obvious that the customer who is more likely to spend their money on your products is the one from the candle site.